The new Titleist® AVX® golf balls have been completely reengineered from core to cover, delivering exceptional distance and extraordinary feel in every single shot. Designed for dedicated golfers who want longer distance tee to green, a penetrating low flight, lower long-game spin on iron shots, and an incredibly soft feel — all combined with improved greenside spin and control. Available in high optic yellow for outstanding visibility on the course.
At the heart of the 2024 AVX is a completely reengineered large, high-gradient, high-speed core. The gradient construction means the core transitions from a softer centre to a firmer outer region, which maximises energy transfer at impact and generates outstanding ball speed for longer distance from tee to green. This advanced core also plays a key role in delivering the extraordinarily soft feel that AVX players have come to expect — feel that is noticeably softer than previous generations. The large core diameter ensures that more of the ball's mass is dedicated to producing speed and low spin on full shots.
The upgraded thin, high-flex casing layer sits between the core and the urethane cover and is one of the primary performance drivers of the AVX. By remaining thin and highly flexible, the casing layer effectively reduces spin on long-game shots — with drivers, fairway woods, and long irons — producing a lower, more penetrating trajectory that maximises carry and roll distance. The high-flex property also ensures excellent energy transfer from club to ball, contributing to higher ball speeds without increasing spin. This component is critical to the AVX's distinctive low-flight, low-spin character in the long game.
The new 2024 AVX features a completely reformulated, softer urethane cover that represents one of the most significant changes from the prior generation. The softer formulation increases friction and engagement at impact with scoring clubs — wedges and short irons — dramatically boosting greenside spin for better stopping power and more precise distance control around the green. This softer cover is directly responsible for the improved "spin slope" in the AVX: the differential between low long-game spin and elevated short-game spin. The result is a ball that flies low and straight on full shots, but checks up and responds with authority on approach shots and chip shots.
The new aerodynamic dimple design on the 2024 AVX features 346 quadrilateral dipyramid catenary dimples, carefully engineered to optimise the ball's flight characteristics. The catenary dimple profile creates the precise aerodynamic lift and drag forces needed to produce AVX's signature low, piercing trajectory — the ball cuts through the air efficiently, resisting wind deflection and maintaining its line even in adverse conditions. The dimple arrangement ensures consistent aerodynamic performance across different launch angles and swing speeds, making the AVX a reliable partner from tee to green in all weather.
The Titleist AVX is a premium 3-piece golf ball — core, casing layer, and urethane cover — each component independently engineered and optimised for a specific performance purpose. This three-layer architecture provides Titleist's R&D engineers with maximum flexibility to tune the ball's spin slope: the core influences ball speed and long-game spin, the casing layer modulates flight, and the cover governs short-game feel and greenside spin. The result is a highly differentiated performance profile that is difficult to achieve in a two-piece construction, making AVX a genuinely premium option for serious golfers who demand both distance and finesse.
The 2024 Titleist AVX is available in a vibrant high optic yellow finish, offering outstanding visibility across all types of course conditions — whether in bright sunlight, early morning shade, or autumn roughs with fallen leaves. The high optic yellow pigmentation makes it easy to track ball flight from the tee and to locate your ball quickly on the fairway or around the green. The colour does not affect the ball's aerodynamic or performance characteristics in any way — all performance benefits of the AVX are fully retained in the yellow version, making it a purely practical choice for golfers who value visibility.
| Specification | Detail |
|---|---|
| Model | Titleist AVX 2024 |
| Construction | 3-piece (core / casing layer / cover) |
| Cover Material | Softer urethane (TPU) |
| Casing Layer | Thin high-flex casing layer |
| Core | Large high-gradient, high-speed core |
| Dimple Design | 346 quadrilateral dipyramid catenary dimples |
| Compression | ~77 (soft feel) |
| Flight Profile | Low flight, lower spin vs. Pro V1 |
| Colour | High optic yellow |
| Pack Size | 12 balls (1 dozen) |
| Availability | White and high optic yellow |
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