Titleist AVX golf balls, black text "CCC"

The 2026 Titleist AVX is a premium golf ball engineered for players who demand serious distance, low long game spin and a very soft feel – all in one package. Built on a redesigned 3-piece construction with a faster core and a new softer urethane cover, AVX delivers pure distance off the tee and tour-inspired spin around the greens. This listing includes a sleeve of 3 white AVX balls personalised with the text CCC printed in black.

• Premium 3-piece construction combining serious distance, trusted control and very soft feel.
• New, faster core formulation delivers maximum distance from tee to green.
• Reengineered high-flex casing layer produces very low long game spin with both driver and irons.
• New softer urethane cover provides improved short game spin and control on scoring shots.
• Optimized aerodynamics create a low, penetrating ball flight off the tee with high peak flight on mid-iron shots.
• Lower ball flight and softer feel compared to Pro V1, ideal for players who prefer a flatter trajectory.
• Personalised with black CCC text – perfect for easy identification on the course.

Low Penetrating Flight

Optimized aerodynamics generate a low, piercing ball flight off the tee, reducing the influence of wind and keeping the ball on a consistent, controlled trajectory. On mid-iron shots, AVX still achieves a high peak flight for soft landings on the green.

Distance & Long Game Spin

A new, faster core formulation unlocks extra ball speed for added distance across all clubs. The reengineered high-flex casing layer keeps long game spin very low, helping players who struggle with excess spin to hit longer, straighter drives and approaches.

Short Game Spin & Soft Feel

The new softer urethane cover is the key upgrade in the 2026 AVX: it delivers meaningfully more spin on scoring shots around the green compared to the previous generation, giving players the greenside control they need without sacrificing the ball's signature very soft feel.

3-Piece Construction Overview

AVX combines a faster inner core, a reengineered high-flex casing layer and a new softer urethane cover into a cohesive 3-piece system. Each layer has a specific role: the core drives speed and distance, the casing layer manages spin on full shots, and the urethane cover handles feel and short game performance – a premium combination in a single ball.